CONTENTS
Homepage
Executive Summary
Market Analysis
Contributing Partners
Rewards Program
Enabling Technologies
Project Plan
Financials
Card Options











Project Plan
Project Plan to May 1 Launch

  • Payment of Setup fee to Ernex – Ernex Account Manager assigned – program defined in detail

  • ISO application – 4 weeks

  • Card design and production – 4-6 weeks

  • Define Target Golf Courses
    • A List – NGCOA courses Moneris with ERNEX enablement
    • B List – NGCOA courses Moneris needing upgrade
    • C Lits – NGCOA courses not using Moneris

  • Complete Marketing site for Golf Courses

  • Hire Sales Manager

  • Design POS Marketing Plan and Material

  • Upgrade Server

  • SAS License and Upgrade

  • Program Modification, Testing – GolfmaxOnline, Golfmax.ca & .com

  • Enhance Account Management system

  • Launch Marketing – Email to golf courses, Mail-out to Golf Courses, Where2Play, Tradeshow, Press Release, Golf Business magazine, Email to golfers, Golfmax Website ads, Golf Course website ads, other golf website ads, Ad Brite/Google ads
    Business Plan Secure in principal NGCOA agreement Secure investment commitment Shareholder communication Re-establish Board Formalize NGCOA endorsement